Welcome

Hi, I’m Floritza

I’m an Afro-Latina entrepreneur, food justice advocate, recipe developer, and founder of Floritza’s Flavor—born and raised in the Bronx, rooted in Dominican heritage, and driven by purpose. I believe that building a meaningful life is like crafting the perfect recipe: every challenge, every season, and every story adds depth to the flavor.

My flavor? A bold blend of culture, creativity, equity, and faith. From launching a mission-driven spice brand to curating immersive experiences and developing recipes that honor heritage and health, I’ve built a platform rooted in representation and impact.

I bring over a decade of experience as a corporate diversity and inclusion practitioner—helping organizations create spaces where belonging isn’t just a value, it’s a lived experience. Whether I’m leading workshops, consulting on inclusive programming, or facilitating executive dialogues, I bridge community wisdom with corporate insight.

Now more than ever, I’m here to share all the layers—through food, strategy, and storytelling.
Because when you bring it all together, it’s Simply Floritza.